The Big Boy Pride Business Partnership

Mission
Business Value Position
Demographics
Marketing
Sponsorship Levels
Become a BBP Sponsor

Big Boy Pride Participants Demographics

 

  • Attendance started with approximately 85 attendees in 2011 and grew to over 600 in 2014 which represents 600% increase in a 3 year period.

  • Professional, educated, social, health conscious, active gay and bisexual men of color. Primarily African-American and Latino.

  • Over 95% of participants are between the ages of 25 and 55

  • 80% of participants are college educated, with 50% having earned an undergraduate degree and over 30% having earned advanced degrees

  • Over 85% of BBP constituents earn over $60K

  • 55% of BBP constituents are homeowners

OVER 38 STATES REPRESENTED PLUS CANADA, BAHAMAS, TRINIDAD & TOBAGO